Sports and Entertainment Branding: Dynamics, Illusions and Realities
The Fifth Annual Economics of Sports Conference
www.temple.edu/sthm
Wednesday, March 31, 2004
9:00 am - 12:00 pm
Rock Hall
Temple University Main Campus
The annual Economics of Sports Conference focuses on economic, business and management issues in sports and recreation. It brings together experts from academia, business and sport to discuss the economic, social and
political impact of sports on communities. The conference is presented in conjunction with the
Second Annual Sports Leadership Awards Luncheon honoring leaders in the sports industry.
Keynote Speaker
Ira Mayer
President and Publisher
EPM Communications, Inc.
Panelists
William R. Battle
Founder and Chairman, Collegiate Licensing Company
Dave Coskey
President of Marketing, Comcast-Spectacor
Mark Dyer
Vice President of Licensing, NASCAR
Ralph Irizarry
ROI Marketing, Inc.
Barbara C. Perry
Senior Vice President, International Management Group
Lois N. Sloane
President, SloaneVision Unlimited
Moderator
Matthew Scheiner
Editor in Chief
The Licensing Book
RSVP at www.temple.edu/sthm/events/conferences or call 215.204.8701.
Sponsored by the School of Tourism and Hospitality Management and The Fox School of Business and Management.
[PRINTER FRIENDLY VERSION]
|
|
