New Thinking by Gerry McGovern http://newsweaver.ie/gerrymcgovern/ Sun, 07 Feb 2010 10:20:00 EDT Web content management Gerry McGovernThe customer CAN handle the truthSun, 07 Feb 2010 00:00:00 EDTIt is time for marketers and communicators to stop treating customers like little children and start treating them like intelligent adults.http://newsweaver.ie/gerrymcgovern/e_article001666893.cfmhttp://newsweaver.ie/gerrymcgovern/e_article001666893.cfm